Grammy-winning rock star Dom Harrison, better known as Yungblud, shows Tania Bryer the London spot that fueled his ambition and discusses how he’s using his fame to launch a fashion brand.
In partnership with investors who have committed millions of dollars, Harrison has already launched a fashion brand with a brick-and-mortar store, as well as a music festival that aims to disrupt the lucrative live events market.
In this edition of “CNBC Meets,” Harrison takes host Tania Bryer to the London guitar shop where he once worked, and reveals his business strategy, global ambitions and why he’s grateful for failure.
Watch CNBC Meets: Yungblud by clicking the video above.
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